Roundhouse Digital Marketing Taylor, TX - Logo

How To Turn Missed Calls Into Cash - Missed Call Text Back Automation

Philip Ellis • July 5, 2023

The Costly Problem of Missed Phone Calls for Businesses

Businesses face significant challenges when they cannot answer incoming phone calls promptly. This issue leads to customer dissatisfaction and potential loss of business opportunities. Customers expect immediate responses and personalized attention in today's fast-paced and highly competitive market.


When a business fails to answer the phone, several problems arise:


  1. Customer frustration: When customers call a business seeking assistance or information and their calls go unanswered, they become frustrated and may perceive the business as unresponsive or unprofessional. This negative experience can lead to a loss of trust and a decreased likelihood of future interactions.
  2. Missed opportunities: Every missed call represents a missed business opportunity. Potential customers who cannot reach a business may quickly move on to a competitor who can provide the immediate assistance they need. Losing customers in this way can directly impact a business's revenue and growth.
  3. Lack of communication: Phone calls provide direct and personal communication between businesses and customers. When a business cannot answer calls, it creates a communication gap, preventing the timely exchange of information and potential sales.

How our "Missed Call Text Back" Feature Helps

Recognizing these challenges, Roundhouse Digital Marketing has developed a solution as part of its CRM (Customer Relationship Management) system called "Missed Call Text Back." This feature allows businesses to convert missed phone calls into SMS conversations, enabling them to capture 90% of customers before they seek alternatives from competitors.


Our "Missed Call Text Back" feature offered provides the following advantages:


  1. Rapid customer engagement: Our "Missed Call Text Back" feature allows businesses to promptly engage customers by converting missed calls into SMS conversations. Instead of leaving customers frustrated with unanswered calls, businesses can respond swiftly through text messages. This rapid response demonstrates attentiveness and care, addressing customer concerns and needs in real time.
  2. Personalized interactions: SMS conversations allow businesses to provide personalized responses and tailored solutions to customer inquiries. This level of customization strengthens customer relationships and fosters a sense of trust and loyalty.
  3. Increased conversion rates: By leveraging SMS conversations, businesses have a higher chance of converting missed calls into successful sales or bookings. The convenience of text-based communication enables customers to quickly provide information, make inquiries, and complete transactions.
  4. Competitive advantage: Businesses can differentiate themselves from competitors by utilizing the "Missed Call Text Back" feature. With this innovative solution, businesses stand out as responsive, efficient, and customer-centric. Customers seeking immediate assistance are more likely to choose a business that can engage with them promptly and provide personalized interactions. By embracing this technology-driven approach, businesses can gain a competitive advantage in the market.


Seize Every Opportunity with "Missed Call Text Back"

Missed phone calls no longer have to equate to missed business opportunities. With Roundhouse Digital Marketing's "Missed Call Text Back" feature, businesses can transform these missed calls into valuable interactions and revenue-generating opportunities. By instantly engaging customers, personalizing interactions, increasing conversion rates, and gaining a competitive edge, businesses can maximize their potential and ensure no customer slips through the cracks. Embrace the power of SMS conversations and turn missed calls into business success with Roundhouse Digital Marketing's innovative solution.

Download

Get Fresh Content From

Roundhouse Digital Marketing

Three men are walking on top of a roof with solar panels.
By Philip Ellis April 2, 2025
Struggling to show up on Google? Discover the top 5 reasons your roofing company isn't ranking—and how to fix them to start getting found by local customers.
Two men are working on the roof of a house.
By Philip Ellis April 1, 2025
Struggling to get leads from your roofing website? Learn the top reasons most roofer websites fail—and how to turn yours into a lead-generating sales machine.
A keyboard , pen , cell phone , and papers on a wooden table.
By Philip Ellis March 21, 2025
Understand the key terms in your monthly marketing reports and discover actionable ways to boost performance through reviews, social posts, call handling, and more.
A man is sitting at a desk holding a sign that says `` how to get my business verified on google ''.
By Philip Ellis February 25, 2025
Verifying your Google Business Profile (GBP) is a crucial step to making your business discoverable on Google Search and Maps . A verified profile allows you to update your business details, interact with customers, and improve your local search rankings. This guide walks you through Google's verification methods , focusing on the video verification process , which is the most commonly required method in 2025. Why Google Business Profile Verification Matters Google requires verification to confirm your business exists and is legitimate . Once verified, you can: ✔️ Show up in local searches on Google Search & Maps ✔️ Manage business details like hours, location, and services ✔️ Respond to customer reviews ✔️ Gain access to performance insights ⚠️ Important: Most businesses will need to complete video verification , but some may qualify for alternative methods. Google Business Profile Verification Methods Google offers several verification methods depending on your business type, location, and profile history. 1. Video Verification (Most Common) Required for most new business profiles or address changes Google requires a real-time, unedited video showing your business location, operations, and proof of ownership. This method is used to prevent fraudulent listings. 2. Instant Verification (Rare) Some businesses that already have verified websites with Google Search Console may qualify for instant verification. This method is uncommon and depends on Google’s internal data. 3. Phone Call Verification (Limited) Some businesses can verify via a phone call to their listed business number . Google provides a code that must be entered in the profile manager. 4. Email Verification (Limited) If eligible, Google sends a verification email to your registered business email. You must enter the code received via email. 🛑 Note: Postcard verification is no longer available as of 2025. How to Verify Your Business with Video Verification Step 1: Start the Verification Process Sign in to Google Business Profile Manager . Select the business you want to verify. Click "Verify Now" and choose video verification if prompted. Follow the on-screen instructions to begin recording. Step 2: Record Your Verification Video Your video must clearly show at least three types of proof : Business Location If you have a storefront : Record the outside of your business , including signage and neighboring buildings. Show any street signs, address plaques, or identifiable surroundings . If you have a service-based business (home office, mobile business, or remote work) : Show your home office, workspace, or storage area for business materials. If mobile, record your work vehicle with branding or business-related items inside . Business Equipment & Operations Show industry-specific tools, equipment, or workstations . If possible, demonstrate work in action (e.g., turning on tools, preparing products). Examples: A plumber might show pipes, fittings, and tools in their van. A landscaper could display mowers, trimmers, and storage. A retail store should showcase shelves, products, and a point-of-sale system. Proof of Business Legitimacy Show business-related documents , such as: Business license, permits, or official paperwork. Utility bills or invoices with your business name and address . If applicable, display your business website, booking system, or customer orders on a screen. Step 3: Submit the Video The video must be recorded live in one continuous take (no edits or cuts). Once recorded, follow the on-screen steps to submit it directly to Google . Google will review the video , which may take several hours or days. You will receive a confirmation email once your business is verified. What to Do After Verification Once verified, your business is officially recognized by Google! You can now: ✔️ Create Google Posts to engage customers. ✔️ Add business hours, photos, and services to improve visibility. ✔️ Reply to reviews and manage customer interactions. ✔️ Optimize your profile to rank higher in Google Search & Maps . 💡 Pro Tip: Keep your profile fully updated and optimized to prevent suspensions or future verification issues. Tips for Successful Verification ✅ Ensure your business details match what’s on your Google Business Profile (Business Name, Address, and Phone Number – "NAP"). ✅ Use steady camera movements —avoid shaky or blurry footage. ✅ Ensure good lighting so all details are visible. ✅ Narration is optional , but explaining what you’re showing can help. ✅ Do NOT edit, trim, or cut the video —Google requires an unedited recording. ✅ If verification fails, Google may request a redo or offer another verification method . Frequently Asked Questions
A poster for the 2025 social media calendar
By Philip Ellis January 22, 2025
Get your 2025 Social Media Calendar and take the guesswork out of planning! Designed to drive growth and engagement, this easy-to-use calendar helps business owners save time, stay consistent, and connect with their audience effectively.
Show More

About The Author:

a man with a beard wearing a red shirt is smiling in a circle .

Philip Ellis

Founder and CEO, Roundhouse Digital Marketing

My name is Philip and I am a web design and client attraction consultant. I specialize in helping contractors, roofers, home builders, and other local service-based businesses get more views, leads, and sales online.


With over 12 years of experience in the industry, I have the knowledge and skills to create stunning websites and effective digital marketing campaigns that drive results for my clients.

Share by: