Taylor TX Small Business SEO: Secrets from a Local

Philip Ellis • August 15, 2024

Let's chat about small business SEO in Taylor, TX!


I've been doing this for a while now, and let me tell you, it's a whole different ballgame here in our little slice of Williamson County.


So picture this: I'm sitting in Good Strangers coffee shop on Main Street, sipping on some cold brew, when I overhear a local business owner talking about how his business isn't showing up on Google. I think, "Dang, another victim of the Taylor SEO struggle." It's like our own little Bermuda Triangle for search results sometimes!

Local SEO Challenges in Taylor

Look, Taylor isn't Austin or Round Rock. We've got our own quirks when it comes to getting found online:

  • Small pond, big fish: With only about 18,000 folks in town, standing out can be tough
  • Limited search volume: Not as many people searching for local businesses online
  • Tight-knit community: Word-of-mouth still rules, but we gotta get with the times

You may be thinking, "I don't need a fancy website; everyone knows me!" But here's the thing - new folks are moving in all the time, and they're using their phones to find places. If you're not showing up, you're missing out!

Taylor-Specific SEO Tips


  1. Get listed on Google My Business (duh, but seriously!)
  2. Use "Taylor, TX" in your keywords - don't assume Google knows where you are
  3. Snag some local backlinks - chamber of commerce, local newspapers, etc.
  4. Add schema markup for your address and phone number.

"Plumber Near Me"

Don't forget to optimize for "near me" searches. Tons of people use that phrase when looking for stuff around town.

Common Taylor SEO Mistakes


  • Forgetting to claim your Yelp listing (it matters, trust me)
  • Not updating your hours (especially during holidays and rodeo season!)
  • Ignoring reviews (good or bad, respond to 'em all)
  • Using stock photos instead of real pics of your business


Hey restaurant owners, I get it. You put your menu on Facebook and thought, "That's enough, right?"


Well, not quite!


Here's the thing - you don't own or control Facebook. It's like renting a house instead of owning your home. You need to invest in digital assets you actually have control over!


The more time, energy, and investment you put into your website and digital presence, the more it will appreciate. It's an investment that'll pay off down the road, unlike those Facebook posts that disappear into the void.


And seriously, make sure your website is mobile-friendly and loads fast. People around here get impatient, especially when they're hungry for some of that famous Taylor BBQ. If your site takes forever to load, they'll be heading to the next joint before they even see your specials.

A group of people riding horses carrying a texas flag at the Taylor Rodeo

Remember Local Events

Don't sleep on local events for your SEO! Taylor's got some big draws that can boost your business if you play it smart.


Take the rodeo, for example. If your business is anywhere near the fairgrounds, you'd be crazy not to mention it on your website or social media. Something like "Just a 5-minute walk from the Taylor Rodeo grounds!" can catch the eye of out-of-towners looking for a place to eat or shop before the show.


The same goes for football season. If you're close to the stadium, shout it out! "Grab a burger at Joe's before the Tigers game!" or "Best place to celebrate after a Ducks win!" This kind of stuff not only helps with local SEO, but it also shows you're part of the community.


And don't forget other big Taylor events like the International BBQ Cook-off or the Main Street Car Show. Mentioning these in your content helps you show up in searches when folks are planning their visits.


It's all about tying your business to what's happening in Taylor. Makes you more visible online and shows you're in the know about what's going on around town.

Local Link Building Opportunities


  • Sponsor a Little League team (and get a link on their website)
  • Write a guest post for the Taylor Press
  • Get involved with the Chamber of Commerce
  • Partner with other local businesses for cross-promotion

Recently, Billy from Haciendo Coffee teamed up with several local businesses for an event called COFFEE, CAMERAS, & COMMUNITY. They killed it on social media and got a ton of community engagement! Win-win!

A group of people are standing in a large room with a white wall.

Use local lingo and references.

Mention the Ducks vs. Tigers rivalry, talk about the cotton gin/co-op or throw in a joke about the smell from the BBQ joints!

Share Your Story

Alright, y'all. I want to hear from you! What SEO challenges are you facing in Taylor? Do you have any success stories to share? Drop a comment below, and let's chat!

Local Resources



Look, small business SEO in Taylor isn't rocket science, but it does take some effort. Focus on what makes your business unique, highlight your Taylor roots, and don't be afraid to get a little creative. Remember, we're all in this together—when one Taylor business succeeds, we all do!


Now, if you'll excuse me, I'm going to Louie Mueller's for some brisket. All this SEO talk has made me hungry!

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About The Author:

a man with a beard wearing a red shirt is smiling in a circle .

Philip Ellis

Founder and CEO, Roundhouse Digital Marketing

My name is Philip and I am a web design and client attraction consultant. I specialize in helping contractors, roofers, home builders, and other local service-based businesses get more views, leads, and sales online.


With over 12 years of experience in the industry, I have the knowledge and skills to create stunning websites and effective digital marketing campaigns that drive results for my clients.